top of page
Analítica Empresarial | Visual Business Intelligence
Visual Business Intelligence
VBI
Set of skills and procedures aimed at improving the interpretation of data to transform it into understandable information for the user. Sensemaking techniques allow information to be represented in images that give meaning to the message (sense) facilitating its interpretation through visual thinking (Visual Thinking).
Approximately 2/3 of the neurons in the brain may be involved in visual processing.
A proper visualization provides a different approach to show possible connections and relationships that are not so evident in non-visualized quantitative data, being an effective mechanism for data exploration.
It has been shown that people use an average of 20% less cognitive resources, being 5% more capable of remembering details when comparing the visualization of data through images than with the same information transmitted as text.
Sankey
Case 1. Sankey of Costs. TDC (Time Driven Cost) Methodology
This Sankey Cost diagram allows you to visualize the flow of costs and their transfer from the cost elements (inputs) to the cost centers or intermediate and final products, through the use of connector channels that simulate origin-destination dispersion or transfer .
These types of diagrams place special visual emphasis on important transfers within a system, and are very helpful in locating dominant contributions.
The Costing methodology used is TDC (Time Driven Cost), more efficient and simplified than ABC (Activity Based Costs), since it mainly uses cost drivers as inducers for resource consumption of an activity or process._cc781905-5cde-3194 -bb3b-136bad5cf58d_
Human visual processing is efficient at detecting changes and making comparisons between quantities, sizes, shapes, and variations in lightness. When symbolic data properties are mapped to visual properties, humans can sift through large amounts of data efficiently.
This panel designed in power BI, allows you to contextually filter and group each cost element by process and product by simply clicking on the graphs that are on the top plane. It is fully interactive and self-configuring.
ABC
Case 2. Panel of Costs by activity ABC (Activity Based Costs)
Despite the complexity in implementing the Activity-Based Costing (ABC) model, its use can be substantially simplified by complementing it with the TDC method, which uses the consumption of resources per unit of time induced in the activities necessary for the generation of products. or services.
This panel contains multiple sub-panels that allow cross-queries by cost centers and elements, activity and type of costs (direct and indirect), temporarily segmented by months and years. All queries are active pulse (click on the item of interest and the panel autoconfigures).
Its update and calculation is done from an Excel 2019 workbook, which is interconnected to this panel designed in Tableau Públic, in its free version.
bottom of page